The U.S.A. is our home.
Not a private equity firm.
Corporate interests priced voter interests out of politics.
Even the president’s biggliest whims
are being reigned in when they start impacting profits.
THE TOP 10 REASONS
TRADITIONAL ACTIVISM FAILS:
1. It treats politics like it’s still about civic participation.
But business took over. The government didn’t “break” — it got bought. Until you factor in corporate control of both parties, you're fighting a fantasy.
We understand the game and have a better play.
2. It blames the players, not the game.
Political discourse obsesses over symptoms and who’s to blame — not the compromised process behind it all.
We have flipped the blame game into a depolarization tool.
3. It focuses on what should work, instead of what actually does.
Lectures, petitions, and moral outrage feel righteous. But they ignore how people really behave — when they’re exhausted, broke, distracted, and algorithmically manipulated.
We built a system to make registering complaints easy and productive.
4. It demands better behavior instead of designing better systems.
Telling politicians, corporations, or your uncle on Facebook to “do better” won’t change anything. Power doesn't respond to virtue — it responds to leverage.
We designed a system that is powered by human nature.
5. It tries to overturn Citizens United instead of using it against itself.
The Supreme Court is captured. You’re not voting your way out of that. But corporations are not human, and money is not speech.
We are prepared to disrupt it like a business.
6. It assumes big solutions can still come from policy change.
Spoiler: they can’t. Big money plays both sides to preserve problems by keeping real solutions off the table. If it threatens profits, it never makes it past committee.
We rally unite citizens around that one big, beautiful problem with a Fun Razor to cut it out.
7. It shames, scolds, and bores the hell out of people.
Most “expert-led” reform efforts either lull people to sleep or make them feel stupid. Then we tend dig in deeper.
We made effecting real change fun and easy.
8. It turns up the rage — and feeds the machine.
Outrage, protests, hypocrisy callouts — they just entrench identity politics and drive division. That’s not disrupting the system. It’s energizing it.
We marginalize bad actors instead of empowering them.
9. It divides the people.
Traditional activism picks sides. But every side’s getting screwed — and everyone’s tired of it. The only real enemy is the debacle keeping us mad at each other.
We highlight and emphasize the shared challenges of citizens to reunite regular Americans around solutions.
10. It plays defense.
Marching, begging, venting — that’s defense.
We’re here to play offense. Tactical. Strategic. Built to win.
This is how we fix it:
Project 2029 is here to restore
power to the people, FOR REAL.
Stop thinking like a voter
Start FIGHTING like a business
We’re utilizing the same tactics and psychology
that hijacked our democracy, to
turn the status quo upside down and TAKE IT BACK.
BURN THE OLD PLAYBOOK
Welcome to different. Project 2029 is about taking everything we know and turning it upside down.
Big money interests have priced voter interests out of politics and turned us against one another in the process. Call it a conspiracy if you want, but we call it a short-sighted fiasco.
The current process is fueled by rage, and the big money tactics have overpowered traditional voter activism.
Since we ALL know this to be true, it’s time to stop thinking like a voter and start fighting like a business.
It sure would be nice if we could all just hold hands and work together to make the world a better place, like we all know it could be. Kumbaya. But the truth is, humanity is kind of crazy.
We’re not asking, expecting, or requiring anyone to do or to be better. We’re leaning into human nature because there’s a better way to get through this division.
To hell with the bad actors and opportunists. Vilifying one half of the country or the other is an enormous mistake, because when it comes down to it, most people are pretty decent and are sharing the same challenges.
Idealistic? Ok, sure. But it’s also a data-backed reality. Project 2029 is how we bring it to light.
FUN RAZOR
America's polarized debacle will not end until We the People neutralize the influence of corporate “people” on the political process. There’s this universal belief that voting, protesting, pushing for policy change, and overturning Citizens United is the way to do it.
Keep dreaming. Seriously. This is a traditional voter mindset, and that ship has sailed …and sunk. There’s too much entrenched resistance within the system. That strategy is akin to asking them nicely to stop. Pwetty pwease give us back our democracy, it’s not fair that you own the politicians and the judges. Not gonna happen.
HERE’S THE SILVER LINING: By bogging down Americas political process with billions of dollars in campaign donations investments every year, corporate America has put the vulnerability of its political dominance on full display.
Project 2029 is for human beings. We are more than just consumers. Everything for sale on this website is a FUN RAZOR to help American citizens cut the money out of politics, so we can finally get back to solving problems, instead of having them preserved for profit.
Fun > Rage
When a movement is fueled just as much by the rage of its opposition as it is by its supporters, STOP FEEDING IT.
This is the comprehensive strategy guide on how American citizens reclaim their power by leveraging the same tactics that were used to strip it away.
Break free from the futility of the voter mindset and start enjoying yourself with something that will actually work.
Get the 1-Hour eBook crash course, have a few laughs, change your whole perspective, and walk away with a fun and actionable plan.
ACT NOW BEFORE THEY MAKE IT ILLEGAL!
